The Line Up

All events on April 11 will take place at Charlotte Motor Speedway

GMID 2024 has been approved by the Events Industry Council (EIC) as a Preferred Provider of the below-listed continuing education courses, which courses qualify for CMP continuing education credit. Determination of continuing education credit eligibility or Preferred Provider status does not imply EIC’s endorsement or assessment of education quality.

Lunch & Legislative Session

 

12:30pm - Charlotte Motor Speedway

Lunch sponsored by Explore Cabarrus and Charlotte Regional Visitors Authority

Legislative session brought to you by the North Carolina Travel Industry Association 
Join us for an engaging session hosted by the North Carolina Travel Industry Association about politics and the effects it has on our meetings industry.  

Speakers: Brian Lewis, lobbyist for NCTIA and Senator Johnson

 

Airlines and the Economic Impact of Group Travel

 

1:15pm-2pm - Charlotte Motor Speedway

Speaker: Tracy Montross, Managing Director of Government Affairs, American Airlines

American Airlines connects more than 41 million passengers to 170 destinations in 26 countries from its second-largest hub at Charlotte Douglas International Airport.  Join Tracy Montross from American Airlines to learn more about the airline’s impact on North Carolina’s economy and the industry’s post-pandemic recovery.
 

AI Revolution: Elevating Events with Smart Strategies for Planners and Suppliers

 

2:30pm-3:30pm - Charlotte Motor Speedway

Speaker: Cynthia Barnes

In an era of high expectations and fierce competition, Artificial Intelligence (AI) emerges as a game-changer for the events industry. This dynamic session unveils the transformative power of AI, showing event planners and suppliers alike how to harness its capabilities to deliver exceptional attendee experiences, ensure operational efficiency, and meet strategic event objectives. Join us to explore cutting-edge AI applications that promise to elevate your events, streamline processes, and achieve your goals with precision and creativity.

Session Objectives:

  • Understand how AI can personalize the attendee experience to new heights.

  • Discover AI tools that enhance operational efficiency in event planning and execution.

  • Learn to use AI-driven data analytics to align event strategies with overarching objectives.

Takeaways:

  • Practical knowledge of AI applications that can be implemented immediately to enhance event planning and execution.

  • Strategies for leveraging AI to not only meet but exceed attendee expectations.

  • Insights into operational efficiencies gained through AI, allowing for more focused strategic planning and execution.

  • An understanding of how to use AI-driven data to inform and achieve strategic event objectives.

Target Audience:

Event planners, suppliers, technology providers, and anyone interested in the intersection of events and technology seeking to innovate their practices and deliver unparalleled event experiences.

This session is designed to empower attendees with the knowledge, tools, and inspiration needed to transform their approach to event planning and execution through AI. Participants will leave ready to leverage the power of AI to not only meet the industry's current demands but also set new standards for excellence and innovation.

 

Industry Panel

 

4pm-5pm - Charlotte Motor Speedway

Back by popular demand.. a planner and supplier panel to talk about how we are continuing to elevate our in person meetings in 2024.

Panelists include:

  • Christa Hovis - Chief Experience Consultant - Conventions / Incentive Travel / Special Events, The Event Diva

  • Deanna Griffith-House, CMP-Fellow, CMM, PMP - EventMasters - Event Strategy & Delivery

  • Kevin Holland - National Destination Sales Manager, Richmond Region Tourism

  • Teddy Burgis - Director of Food & Beverage, Charlotte Regional Visitors Authority

  • Seth Macchi - CEO, LEMG (Live Events Media Group)

 

GMID Celebration

 

5pm - 7pm
Charlotte Motor Speedway - The Speedway Club

Sponsored by Explore Cabarrus and Charlotte Regional Visitors Authority